Real Estate Mobility

We recently wrote an article for the folks over at Home Gain, where I am a guest Blogger on the Technology front for the Real Estate industry. My article entitled, Is an iPhone Under Your Tree This Christmas? discusses the merits that the iPhone has ushered in for consumers and the reason why Real Estate agents and Brokers should give some serious thought into developing a mobile version of their web site.

A few of the screen shots used in the article are from the  recent upgrade we did for the Greater Tampa Bay Real Estate Team, where we not only added video capability but made the platform Mobile aware with specific emphasis for those using iPhones and the new Goggle Android platform.

We will be posting as press release here shortly on all the things we did for the Real Estate platform upgrade, it will blow your mind at how much functionality we added to their site.  Anyways back to the article on Home Gain.

Unfortunately, one area of the article did not make it past the editorial cut due the fact that the application I referenced is one from Trulia a competitor to Home Gain. So, I am including that portion on our site here because it is very good information on how to do an iPhone application for Real Estate consumers the right way. It is by no means perfect but of the applications now available on the iPhone in the Real Estate category, this ones does the best job by far. As we know competition can spur technology so I only hope that Home Gain picks up the gauntlet and comes out with an even better application. So read the blog post over at the Home Gain Blog and then come back here for more. Read more

Real Estate Technology – basics for increasing sales

Virtual Interactive Systems offers customized services for Real Estate Professionals. The Art of Real Estate Technology and New Media Marketing for Residential and Commercial Properties is coming of age.

How can you tell that the service provider you are working with knows the Real Estate industry and better yet, knows enough about the technology that they will guarantee that your listings will be viewed or that you will increase the reader base to your site?

We cut to the chase and work with only those services that we have reviewed and tested as reliable. We keep abreast of the latest updates in MLS services and other listing technologies that will help increase your brand awareness and gain you new buyers or potential sellers. “It’s all about the content”.

Content management and distribution networks are all over the Internet and increasing rapidly where the best Virtual Tours and Listings data can be pushed to a massive, relevant audience, and the content becomes a marketing juggernaut to increase your business . Though this content is trickling in from different entry points (iTunes, Revver, YouTube, Goggle Video, Metacafe, etc), the programs and clips are coming to the web because the business of online video is being realized.

The key to increasing and solidifying your business leads, of course, is the massive, relevant audience; and the key to that audience? Context.

The valuation of video for virtual tours will be based on how many people view the video and its contextual relevance to the groups viewing it. In the online world, making sure that content is as available and easily found as possible, and investigating the context-to-content relationship of the user-circles choosing to view the video are a key to lasting reward for Real Estate professionals.

We specialize in Virtual Tour Creation, Viral Videos and Web Based Marketing Strategies for Blogs,Vlogs and Podcast Syndication across the Blogosphere, the Internet Nationally and Globally for Real Estate Professionals.

Virtual Interactive creates media content for your listings that get viewed. We provide metrics that show you were your site is placing in the search engines and how often your content is being viewed. We use Analytics and Landing Page Optimization to continually update your site and ensure that your traffic is ever increasing.

Get your Real Estate Business the Web 2.0 advantage and let VISIN develop the winning campaign that your sellers will love and gets buyers to call you.